At Oxworks, I managed all their content creation from digital advertising, point of sale, video creation and print media.
Oxworks had a large catalogue of products and required appropriate photography and brand development to stay ahead of their competitors.
Owning various retail stores across Australia, Oxworks relied heavily on print advertising such as catalogues and brochures to communicate their specials and products.
Being responsible of the Google Ads campaigns and email marketing, I had to ensure that all material shared consistent branding and a unified message.
On top of the design duties, I also developed video content for the brand. This involved end-to-end production from engaging with clients, organising logistics, shooting and editing. Below is an example from Oxwork’s Franchise testimonial video.